# Amplify Sponsorships

**Updated:** 10/2/2026

Canonical URL: https://business.x.com/en/products/amplify-sponsorships

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## Amplify Sponsorships

By pairing high-impact content with premium visibility, sponsorships help brands show up at the center of culture, extend their reach, and build meaningful connections at scale.

[Reach Out Today](https://business.x.com/en/advertising#contact)

## Premium. High-impact Own the moment

### Amplify the Moment

For brands seeking maximum impact, Amplify Sponsorships aligns advertisers with premium publishers around major events with a video pre-roll solution.

Amplify Sponsorships pre-roll ad playing in an X timeline on iPhone

### Beyond Pre-Roll

Go beyond pre-roll and leverage a suite of custom Sponsorship integrations for all your business needs from Sponsored Spaces to Sponsored App Installs and Co-branded Event Pages.

Sponsored Spaces, Sponsored Polls and Sponsored Carousels shown on three iPhones

## Tentpole moments

### Major Sporting Events

Connect your brand with highly engaged audiences during the biggest moments in sports.

### Award Shows and Premieres

Show up alongside entertainment’s most talked-about events and real-time conversations.

### Lifestyle Moments

Reach audiences around cultural, seasonal, and lifestyle moments that matter to them.

## Further reading

Promoted video ad in the X For You timeline on iPhone

### Amplify Sponsorships

For brands seeking maximum impact, Amplify Sponsorships aligns advertisers with premium publishers around major events with a video pre-roll solution.

[Learn More](https://business.x.com/en/products/amplify-sponsorships)

Promoted pre-roll video ad card in the X timeline

### How to create a pre-roll views campaign

Build brand relevance and align with consumers’ passion points by running targeted pre-roll ads before videos your customers are watching.

[Learn More](https://help.x.com/en/business-and-advertising/create-a-pre-roll-views-campaign)

## Your audience is on X Your ads should be too

Built for What’s Next

[Create your Ads](https://ads.x.com/manager)

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