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Amplify Pre-roll how-to guide

Monetizing your video content begins here

This one-stop guide will take you through the steps you need to get started with Amplify Pre-Roll, a low-friction way to monetize video content on >x<.

Welcome to the Amplify Publisher Program!

Before you can start monetizing your videos, you’ll need to agree to the Amplify Publisher Program’s Terms of Use. These should come up the first time you click the “Account Info” option under “Monetization.” Please note, if you’re under 18, a parent or legal guardian needs to accept on your behalf.

Once the Terms of Use have been accepted, you’ll want to input account, payment, and tax details. You can start opting videos into the program at this point, but Twitter will not be able to pay you without these details.

Completing this step will require a few documents:

  • Contact details exactly as they appear on relevant bank records
  • Bank account information
  • Completed tax form

How to add an account into the program:

  1. Visit studio.twitter.com and make sure you’re logged into the Twitter account you’ll be publishing video from.
  2. Click on the Monetization tab.
  3. Click Account info to add account, payment and tax details. Note: To streamline your video publishing workflow, Twitter allows you to set defaults for both content tags and advertiser preferences. These options are located in “Settings” under the “Monetization” tab. Once defaults are in place, those settings will automatically pass through to newly uploaded videos. Please note that these will not apply to videos published through third parties.

Earnings

Estimated earnings will appear in your video analytics dashboard 48 hours after the content was posted. When logged into your handle on web, visit analytics..x.com, select the “More” tab on the top left, and scroll to select “Videos.” There, you will be able to observe and compare video performance and estimated earnings.

Payout confirmations will appear in Studio once a payment has been made. Go to Monetization and select Earnings to see these confirmations. We pay out on a net-60 basis and only when earnings have reached a $100 USD or equivalent threshold.

How to opt a video into the program:

  1. Upload your video as you normally would on Media Studio.
  2. Compose a Post for the video you just uploaded.
  3. Click the Monetization tab and Edit Media Settings to open monetization options.
  4. Scroll down and select In-Stream Video Ads from the Amplify program dropdown menu.
  5. Tag your content for advertisers to target with relevant pre-roll. You can also exclude specific tags and/or pre-roll from specific advertisers.
  6. Click Save to save your monetization settings.
  7. Publish your Post to begin monetizing.

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