Agency Playbook for X Ads

Download your guide for agency success on X

In our study of how people engage with brands on social media, X was the #1 platform for brand interaction*. With our leaned-in audience and innovative, full-funnel advertising solutions, there’s no better time to invest in X. 

But you don’t have to do it alone. This all-in-one resource will guide you (and your clients) through all the basics of advertising on X and lead you towards success.

What you’ll get:

  • The latest, data-backed “Why X?” narrative you can use in your pitch deck
  • Our top post, campaign, and targeting best practices
  • In-depth overview of our campaign objectives, ad formats, bidding structure, and API integrations 
  • Breakdowns for how to use X Ads Manager and measure campaign success
  • Standout agency case studies
Agency Playbook for Twitter Ads

*Source: Conversation as a Superpower Study, commissioned by X and conducted by Bovtiz in the US in 2021. Sample represents # of users who use each platform at least once a week (FB N = 795, IG N = 487, Pinterest N = 260, Reddit N = 254, TikTok N = 238, X N = 1153, YouTube N = 804). *X’s difference from all other social platforms is statistically significant at the 95% confidence level.